Aurus AI
Aurus AI needed to launch loud in a noisy category. We designed the product experience and produced a launch film that made the value obvious in seconds — driving a 58% jump in engagement.
Services
Content Strategy
Product Prototyping
Packaging Design
Industrial Design
User Ergonomics
Product Branding
Explainer Videos
Brand Animations
UI Animations
Short-Form Video
Storyboarding
Visual Narratives
Tech Stack
Adobe illustrator
Premiere Pro
Framer
Figma
Year
2025
The Challenge: Standing Out in a Noisy Category
Aurus AI was entering one of the noisiest categories in tech, where dozens of tools promise the same thing and buyers have learned to tune most of them out. The product was genuinely powerful, but power is hard to feel in a screenshot — and the value was buried under jargon that only made sense to people who already understood it.
They had a single launch window to make an impression, and the stakes were unforgiving: explain a complex product clearly in the first few seconds, or lose the audience before the story even started. The existing materials couldn't carry that weight.
Our Approach: A Story You Can Watch
We started inside the product, refining the core flows so the experience itself made the value obvious — fewer steps, clearer states, and a visual language that felt calm rather than clever. A clear product beats a clever demo every time.
Then we built the launch around a single 90-second film. We scripted it around one real problem the product solves, storyboarded every beat, and produced it with motion and sound design that turned an abstract capability into something you could actually watch and understand.
Around the film we shaped a tight set of launch assets — social cutdowns, key visuals, and messaging — so the story stayed consistent everywhere it landed during launch week.
The Results: A Launch That Landed
Aurus launched loud in a crowded room. The film became the campaign's highest-performing asset and gave the whole team a single, sharable way to explain what they'd built — something they'd struggled to do for months.
+42% brand awareness
+58% audience engagement
+31% lead quality and demand
+27% market impact
More work
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Created with
Clear purpose.
All projects are handled by A-player team, senior in their industries, not juniors.
Frequently asked questions
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Frequent questions
honest answers.
Find answers to frequently asked questions about StudioOS, our team, and the services we offer.
What is this template for?
It's built for agencies, startups, SaaS founders, and developer-tool builders who want to launch an API platform, DevTools product, or developer-facing SaaS quickly.
Can I use this for client projects?
Yes. It's built to be versatile and easy to rebrand, so you can adapt the colors, content, and layout to fit any client and ship it as your own work.
Do I need to know how to code?
No. Everything is built in Framer with clean, editable layers. If you can edit text and swap images, you can launch this site — no code required.
Is it responsive on all devices?
Yes. Every section is designed for desktop, tablet, and phone, so your site looks sharp and stays readable on any screen size.
How do I customize the content?
Just click any element to edit text, colors, and images directly on the canvas. The CMS handles your blog, case studies, and jobs without touching the design.
Does it include a CMS?
Yes. Pre-built CMS collections power the blog, case studies, team, and careers, so you can add or update entries without redesigning anything.
Do I get future updates?
Yes. You'll get access to new sections, components, and fixes as they're released, so your template keeps improving over time.
How fast can I launch?
Most teams go live within a day. Swap in your copy, images, and brand colors, connect a domain, and publish straight from Framer.
Is support included?
Yes. If you get stuck setting things up, reach out and we'll help you get your site configured and launched smoothly.
